Digital Analytics Manager Retail job in Rotherham at Jobg8 Limited

Digital Analytics Manager - Retail

Company: Jobg8 Limited

Location: Sheffield UK

Date Posted:Apr 29, 2017

Digital Analytics Manager - RetailOur client is an established multichannel retailer who are embarking on a digital transformation program and to support this exciting new phase they are recruiting a passionate Digital Analytics Manager.Following on from their success over a number of years, the company are adding to the Digital team to take the business to even greater heights. The success of the company is direct result of and an inspired team and excellent product range at competitive prices. This has continued through attention to detail whilst staying in touch with current trends and consumer demand. This is an exceptional opportunity for an experienced Digital Analytics Manager to join an established fashion retailer and be part of the digital team to bring continued success. The successful candidate will have proven success in retail/E-commerce with excellent commercial awareness and strong communication skills.Essential skills and experience required for the Digital Analytics Manager role:*Responsible for leading research and delivering strategic insight back to the business from analysis campaigns and development across website, customer experience, customer journeys, sources, signups, transactions and digital marketing campaigns *Prepare Marketing campaign analysis and return on investment appraisals for all digital media investment providing recommendations on how to optimize ROI and drive customer acquisition and conversion based on the findings.*Develop online customer analyses, such as Customer Segmentation, Retention Analysis and Lifetime Value Analysis*Responsible for managing digital audits, driving optimisation and ensuring effectiveness controls are in place. Uses auditing, benchmarking and other tools to deliver marketing campaign analysis, return on investment appraisals, performance related audits for all digital media investment and website related activities *Translates business goals into a web analysis measurement strategy with associated data analysis and reporting structure. Responsible for developing, implementing and managing online reporting tools, tracking key metrics and formulating dashboard analysis to publish to key stakeholders through performing traffic analysis and identifying customer journeys, trends and opportunities*Manages third party agencies across both digital marketing and web operation ensuring SLAs and contracts are adhered to.*Working with the digital team to drive digital innovation via onsite testing strategy through the use of AB multivariant testing and behavioural targeting, driving informed decisions and evolution.To apply for this exciting opportunity, please send your CV to (see below) Volaris Exec is acting as an Employment Agency in relation to this vacancy.Volaris Exec are a Senior Appointments consultancy specialising in placing managerial, leadership & executive roles on both a contract and permanent basis. The key functional areas we cover are Technology, Operations, Finance & Commercial Management, Project & Programme Management, Product Development, Sales & Marketing and Engineering. Can you refer somebody for this role? You could earn up to £500 for referring a successful candidate. Please email (see below) or call to tell us of somebody you know. View full job description
JobCentre Plus 1 year ago
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Digital Analytics Manager Retail jobs in Rotherham

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