Marketing Officer Cultural Events Fixed Term job in Glasgow at GLASGOW CITY COUNCIL AND ARMS LENGTH ORGANISATION

Marketing Officer - Cultural Events (Fixed Term)


Location: Glasgow Central UK

Date Posted:Mar 02, 2018

Job DescriptionGlasgow Life is committed to making the city a vibrant and exciting place to live, work, visit and play. At the heart of everything we do is our vision: to inspire Glasgow’s citizens and visitors to lead richer and more active lives through culture and sport.Rated in the Top 10 cities to visit by the New York Times, Glasgow is renowned for its culture and hosts a programme of fantastic events throughout the year.We are looking for an experienced Marketing Officer to join our team to deliver the campaigns for our exciting portfolio of events including Glasgow Loves Christmas, the World Pipe Band Championships, Glasgow Mela, Glasgow Fireworks, Aye Write, Merchant City Festival and more.As Marketing Officer, you will: • Create, manage and deliver marketing strategies and associated campaigns across a portfolio of different cultural events.• Utilise a range of tactics and platforms to target key audiences, including traditional advertising, digital marketing, direct marketing and other communications channels.• Play an integral role in the development of the brands and look and feel of each event.• Working to strict timescales, manage a number of different events and projects simultaneously.• Monitor and report on marketing budgets, attendance figures, digital reach and ticket sales targets.• Plan and implement evaluation and research strategies.To be successful in this role you have the following skills and experience: • Solid and demonstrable experience of creating and delivering marketing strategies and campaigns in an events and/or arts environment.• Excellent communication and organisation skills.• Strong digital skills including evidence of the effective use of digital marketing and experience of CRM systems.• Audience development and income generation experience• Confident giving guidance and support to colleagues.• A marketing qualification and/or relevant experience are essential.Glasgow Life has a lot to look forward to with the games and festivals of the 2018 European Championships and has a significant role to play in ensuring Glasgow retains its position as the world's 5th sporting city following the "Best Ever" Commonwealth Games.  We operate 160 venues across Glasgow including Kelvingrove Art Gallery and Museum, the Emirates Arena, Mitchell Library and the Glasgow Royal Concert Hall.  In addition we are proud to be responsible for Celtic Connections, the Glasgow Club and the City’s 32 local libraries.  None of this would have been achieved without the considerable strength of our workforce – building on our commitment to make Glasgow a successful and vibrant city.We offer a range of employee benefits such as an opportunity to join the Strathclyde Pension Fund, generous holiday entitlement, annual leave purchase scheme, childcare vouchers, staff discounts (including Glasgow Club), flexible retirement, family friendly policies, flu vaccination programme and career break policy…just to name a few!At Glasgow Life we value diversity and inclusion.  We are particularly interested in receiving applications from BAME groups who are currently under-represented in our organisation.  Application PacksAlternative Application Packs can be requested in other formats for example, Large Print, Braille, Audio and other languages. To request an alternative Application Pack please phone 0141 287 1054. Packs will be posted out to you within 3 working days of receiving your telephone request. Please note the closing date of the job advert to ensure that you give yourself plenty of time to complete your application form and return it to us.Further InformationFor further information about working for us please refer to our website View full job description
JobCentre Plus 1 year ago
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Marketing Officer Cultural Events Fixed Term jobs in Glasgow

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Glasgow Map of Marketing Officer Cultural Events Fixed Term job in Glasgow at GLASGOW CITY COUNCIL AND ARMS LENGTH ORGANISATION

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